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Trademark Tips, Client Case Studies & Fashion Law Insights
Explore our blog for real stories, legal breakdowns, and trademark tips tailored for fashion designers in Los Angeles and beyond. Learn how to protect your brand and navigate IP law with clarity and confidence.
Trademark Law Is So Much More Than Just Paperwork—
—it’s protection for your ideas, your identity, and your impact. Whether you're launching a new fashion line or curious about how others navigated the legal side of branding, this blog is here to guide you.
I break down trending legal topics in fashion, spotlight past client success stories, and answer the questions most designers didn’t know to ask.
Hot Off The Press
From UGG to (UGH)“Since 1974”: The Price of Trademarking Too Late
A recent trademark battle forced the longstanding Australian footwear brand, Ugg Since 1974, to rebrand after 5 decades in business, underscoring a critical lesson for fashion brands: trademark early and trademark often. Read how to avoid a similar fate for your brand.
Why does Louboutin get to own the color red, and what does this mean for you?
Fashion brands have turned to non-traditional trademark protection as a way to legally own and protect their unique design elements. How does this apply to new designers and what should they know about trademarks as they relate to their brand?